PERANCANGAN E-BUSINESS PADA USAHA MIKRO KECIL MENENGAH ECOPRINT RAMBAN AYU
DOI:
https://doi.org/10.54840/jcstech.v3i1.92Keywords:
e-business, UMKM, SWOT, PEST, Design Aplikasi Mobile, Ecoprint, BatikAbstract
The design of e-business for micro, small and medium enterprises on Ecoprint Ramban Ayu products is based on the inadequate marketing distribution system for ecoprint products located on Jl. MT. Haryono no. 100 Pandean, Temanggung, Jawa Tengah which does not yet have a standardized and user-friendly application. So that this research contains a application design that has been adapted to the Ramban Ayu Ecoprint business and business industry digitalization standards, especially in the fashion sector, providing various display features that make it easier for prospective customers to find products and process transactions. In addition, this research also presents a SWOT design and PEST analysis that every business wants to develop must have. The conclusion of this study is to produce a application design display, explore strengths, weaknesses, business potential, threats, long-term business strategies, and aspects that can drive business development quickly, namely by utilizing various business policies from government, economic, social to technology.
References
Bianglala Informatika, J., Rumpoko, A. S., & Sulistyo, G. B. (n.d.). Perancangan Website Sistem Informasi Penjualan pada Anita Kurnia Boutique Malang. 7(1), 2019.
Elsera, M., Suita, D., Petrus Simorangkir, S., Simanjuntak, J. O., Studi, P., & Informasi, S. (2022). Pemasaran Umkm Produk Lokal Dengan Pemanfaatan Sistem Berbasis Web Menggunakan CMS Wordpress Marketing UMKM Local Products With Web-Based System Utilization Using CMS Wordpress. https://doi.org/10.30645/.v1i1
Feta, N. R., Wiliani, N., & Hesananda, R. (N.D.). PENGGUNAAN DAN PEMANFAATAN WORDPRESS DALAM UPAYA MENINGKATKAN DAYA JUAL UNTUK PELAKU UMKM KARANG TARUNA BOJONGKULUR. Https://Doi.Org/10.33480/Abdimas.V3i1.2173
Indrajaya, T., Primasyah, D., Yulianti, S., Rosmiati, E., & Sova, M. (N.D.). PERAN E-BISNIS DALAM PENGEMBANGAN UMKM.
Krisnawati, R., Santoso, I., PGRI Banyuwangi, S., & Ahmad Yani, J. (N.D.). SISTEM INFORMASI PENJUALAN PUPUK ORGANIK BERBASIS WORDPRESS PADA PERUSAHAAN MIKRO KARANG TARUNA TEGALSARI WORDPRESS-BASED ORGANIC FERTILIZER SALES INFORMATION SYSTEM AT KARANG TARUNA TEGALSARI MICRO ENTERPRISE.
Lysbetti Marpaung, N., Hutabarat, S., & Hakim Saputra, M. (N.D.). Perancangan Sistem Promosi Penjualan Property Berbasis Website.
Masud, A. A., Nurfadhilah, N., Tijjang, B., & Ali, R. (2022). The Role Of E-Business Adoption Towards Improving Msme Performance In Parepare City. Hasanuddin Economics And Business Review, 5(3), 59. Https://Doi.Org/10.26487/Hebr.V5i3.3403
Noerchoidah, N., & Nurdina, N. (2022). MEDIA WEBSITE SEBAGAI SOLUSI PROMOSI PENJUALAN PADA UMKM. Jurnal Kreativitas Dan Inovasi (Jurnal Kreanova), 2(1), 1–6. Https://Doi.Org/10.24034/Kreanova.V2i1.5212
Setyowati, W., Widayanti, R., & Supriyanti, D. (2021). Implementation Of E-Business Information System In Indonesia : Prospects And Challenges. In International Journal Of Cyber And IT Service Management (IJCITSM) (Vol. 1, Issue 2). Https://Iiast-Journal.Org/Ijcitsm/Index.Php/IJCITSM/Article/View/49
Sriwidya Lafu, L. (2021). IMPLEMENTASI SISTEM PENJUALAN ONLINE BERBASIS E-COMMERCE PADA USAHA UKM IKE SUTI MENGGUNAKAN METODE WATERFALL IMPLEMENTATION OF ONLINE SALES SYSTEM BASED ON E-COMMERCE IN UKM BUSINESSES IKE SUTI USING THE WATERFALL METHOD. In JOURNAL OF INFORMATION AND TECHNOLOGY UNIMOR.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2023 Journal of Computer Science and Technology
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
